 |
 |
 |
Ad Sales Management & Ad Sales Management Q&A
Ad Sales Management: The old print-only model is dead. You need to fire up your ad sales team to sell media sources that may be new to them: digital, research, custom publishing and more! Ralph Monti, President of Special Interest Media, will share 3 case studies of successful sales models that worked. The pro and cons of each example will lead you to the model that works best for YOUR media company.
Ad Sales Management Q&A: Remember the movie Glen Gary, Glen Ross? What a scary group of sales characters! How do you whip 'em into shape? Bring your toughest questions and Ralph Monti & Steve Churm will help you get the most out of your team. Whatever you need to know about incentivizing, digital, recruiting, training, account structure, affordable CRM tools, compensation, motivation, and more -- these guys have it at their fingertips!
Ralph "Gonzo" Monti
President/CEO, Special Interest Media, Inc.
|
Now: Ralph's 30+ year experience in specialty magazine publishing includes launching an international magazine, leading the successful turnaround of two consumer magazine companies, and consulting to the world's top magazine publishers.
Past life: As an entrepreneur and corporate executive, he has successfully launched more than a dozen magazines in B-to-B and consumer magazine categories.
Website: www.mediaconsults.com
(Back to All Speakers) |
|
|
|
