Content Marketing Kinda Rocks -- A Lot!

Session Number: 
2
Track: 
Publisher Track
Speaker(s): 
You want niche? Content marketing is all about finding niches (big and small) and profiting handsomely. And print is as important in the content marketing (ie: custom publishing) world as any other medium. Custom publishing is itself a niche. And more and more CMOs understand the value of custom media -- so get cracking with custom and see the results on your bottom line!