Metrics that Matter: Business Management for Publishers

Session Number: 
5
Track: 
Publisher Track
Speaker(s): 
Learn easy and effective ways to maintain strategic, financial, and operational oversight of your company. You'll learn how to measure and track your goals to get the results that you want! Here are the reports you need to see, the meetings you need to set, and the specific work you need to do yourself to make sure your company stays on track. you'll learn tips for easy three-year planning, see dashboard reports you an use to keep track of projects and spot business trends, and - most importantly - figure out which properties and media components are making money and which aren't.