Schedule At-a-Glance

Monday February 27th, 2012

Time	General Session - Vista C&D	Vista B (Publisher Track)	Hillsboro 1 (Publisher Track)	Hillsboro 2 & 3 (Publisher Track)	Vista A (Camp Niche Ad Sales Track)
7:30AM - 8:45AM	Registration & Breakfast
8:45AM - 9:15AM	Welcome & Orientation
9:30AM - 10:00AM	Mini-Keynote: Niche is so Bright...We Gotta Wear Shades! Mike Lessiter
10:00AM - 10:30AM	Mini-Keynote: The Great Oz of Social Media: Myths Debunked and Strategies Foretold! Tim McMullen
11:00AM - 12:00PM		Publisher Track Online Revenue Mania Ryan Dohrn	Publisher Track Evolution! The New World of Audience Development Peter Black, Rex Hammock, Brad Mehl	Publisher Track Win-Win Sales Compensation Mike Obert	Camp Niche Track 15 Greatest Ad Sales Ideas Carl Landau
12:00PM - 1:15PM	Lunch & Keynote: The Future of Digital IS Print Drew Davis
1:30PM - 2:30PM		Publisher Track Grow Smart, Grow Strong: Unlock Your Niche Profit Potential Dan McCarthy	Publisher Track Content Marketing Kinda Rocks -- A Lot! Arjun Basu	Publisher Track 5 Key Factors to Increase Conversions Mike Bannan	Camp Niche Track The Perfect Ad Sales Call Nancy O'Brien
3:00PM - 4:00PM		Publisher Track Publisher Peer-to-Peer Roundtables - Five Hot Niche Topics: Integrated Sales, Social Media, Budgeting & Forecasting, Audience Development, Events			Camp Niche Track Complete Digital Sales Guide Ryan Dohrn
4:15PM - 5:00PM	(In)Famous Niche Speed Publishing
6:00PM - 9:00PM	Welcome Hoedown (off-site event)

Time	General Session - Vista C&D	Vista B (Publisher Track)	Hillsboro 1 (Publisher Track)	Hillsboro 2 & 3 (Publisher Track)	Vista A (Camp Niche Ad Sales Track)
8:00AM - 9:00AM	Breakfast Hot Topic Roundtables
9:00AM - 9:15AM	Cowboy Carl's Tuesday Round-Up
9:30AM - 10:30AM		Publisher Track Expanding Your Brand Brainstorming! Mike Lessiter, Stewart Day, Fred Parry	Publisher Track E-Marketing Expert Showdown Jeff Worcester, Will Elliott	Publisher Track Non-Traditional Audience Development Unplugged Brad Mehl, Brad Ring	Camp Niche Track E-Newsletter Sales Mania Ryan Dohrn
11:00AM - 12:00PM		Publisher Track Niche Events for Fun and Profit Carl Landau, Fred Parry, Mike Bannan	Publisher Track Web-o-Rama Ryan Dohrn	Publisher Track Metrics that Matter: Business Management for Publishers Jim Zielinski	Camp Niche Track Your Unique Value Statement Nancy O'Brien
12:00PM - 1:30PM	Lunch & Sponsor Give Away
1:30PM - 2:30PM		Publisher Track Social Media - Everything Old is New Again! Drew Davis	Publisher Track Shotgun Mobile	Publisher Track When Advertisers Need More: The New "Value Selling" Approach Stewart Day	Camp Niche Track Selling Integrated Media Ryan Dohrn, Nancy O'Brien
2:45PM - 3:45PM		Publisher Track Media Buyer Steel Cage Match Nancy O'Brien, Rich Melin, Kristen Counce, Theresa Chang	Publisher Track Niche Digital Video Explosion Atul Patel		Camp Niche Track Go to Media Buyer Steel Cage Match
4:15PM - 6:00PM	Nichee Awards (Off-Site Event)